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Case #3
Pastry shop
Partake Foods’ website is a bright, friendly, and easy-to-navigate e-commerce platform showcasing the brand’s allergy-friendly, vegan, and gluten-free snacks. The design highlights inclusivity and transparency, offering clear product details, ingredient lists, and certifications. With playful visuals, clean layout, and straightforward shopping flow, the site communicates trust, safety, and a fun food experience for people with dietary restrictions and everyday shoppers alike.
Playful, friendly branding and visual design
The site uses bright colours, friendly illustrations/imagery and cheerful design elements that align with Partake’s brand identity. This helps position their products (allergen-friendly cookies & snacks) not as restricted diet products, but as fun, enjoyable treats — building a welcoming, inclusive atmosphere.
Clear product presentation and allergen transparency
On product pages, information about ingredients, allergen-free status (gluten-free, vegan, non-GMO), and dietary suitability is clearly displayed. This transparency supports user trust, important for a brand whose customers must check such details carefully.
User-friendly e-commerce layout and navigation
The website organizes products by categories (cookies, baking mixes, etc.), offers intuitive navigation and product discovery. This structure facilitates easy browsing and shopping — a critical trait for online food retail.
Modern site architecture built with a web-builder platform (responsive, maintainable)
According to a design agency’s case study, the site was built using a modern, template-based platform (likely a CMS or website builder like Squarespace), which ensures relatively easy maintenance, clean code structure and responsive design (works on desktop and mobile).
